CQHE Level 7 Diploma in Strategic Marketing qualification

Overview

The objective of the CQHE Level 7 Diploma in Strategic Marketing qualification is to provide learners with the skills and understanding in marketing & branding that align with good strategic decision making to maintain organisations’ competitive advantage.

Qualification Title	PG Diploma in Strategic Marketing
Level	7
Credit Equivalency
Qualification Number
Accreditation	CQHE

Units

Unit Title	Level	Credit	GLH
Modern Issues and Fundamentals of Marketing	7	20	85
Digital and Social Media Marketing	7	15	85
Global Marketing Decisions	7	15	85
Strategic Brand Management	7	15	85
Consumer Behaviour and Market Communication	7	20	85
Modern Challenges and Strategic Marketing	7	15	85
Marketing Research Project	7	20	85